Effect helps businesses optimize web ROI

Effect helps businesses optimize web ROI

Insight Lab clarifies your full online potential and provides specific guidance on accomplishing your unique objectives. – Steve Schmidt, President of Effect

Warsaw, Indiana (May 6, 2010) — Effect Web Agency has developed two products that help businesses optimize their return on investment for their on-line marketing efforts. Those products are Insight Lab and Radar.

In many cases, marketing professionals know they need to target the right audience with their web sites but often don’t know how to do that. In addition, they need to know how to measure return on investment for their web sites, as well as how the web should work with their overall marketing strategy.

Through Insight Lab, Effect’s web strategists know the right questions to ask to obtain the information necessary to effectively construct a web site and execute online marketing. “Insight Lab clarifies your full online potential and provides specific guidance on accomplishing your unique objectives,” said Steve Schmidt, President of Effect.

He said his clients come up with their own marketing strategy. “We help clients know where the opportunities are online – then execute the development and online marketing plan to get positive ROI,” he said. “It’s a partnership. It’s a collaboration.”

A case in point is Stoett Industries of Defiance, Ohio. Stoett produces high-quality retractable screens for doors, windows and large openings.

Overall, we look at Effect as an integral part of our marketing team. We enjoy that we can have Effect take on certain tasks and run with them keeping our company’s best interests in mind. – Chris Stover, President, Stoett Industries

After using Effect’s products, Stoett increased its Google traffic through search engine optimization by 733 percent in the first 15 months. And, Stoett’s website is consistently in the top spot on Google for Stoett’s most competitive key phrases.

“Overall, we look at Effect as an integral part of our marketing team; and we enjoy that we can have Effect take on certain tasks and run with them, keeping out company’s best interests in mind,” said Chris Stover, president of Stoett.

The second product, Radar, is aimed at helping a company act in a timely fashion when its on-line marketing program needs to change. Radar detects changes and filters it through the eyes of a web strategist.

Radar issues alerts based on leading indicators of success:

  • Important topic alerts
  • StatsAdvisor


Request a Free Consultation

Clarify goals and identify the best options

Consult with Steve Schmidt, Web Advisor and Team Leader at Effect.

Steve has collaborated with web marketing professionals on how to create profitable websites for over 12 years. He holds certifications from MecLabs designing effective landing pages.

His team includes specialists in web design, web development, website marketing, and content services. Effect Web Agency is a full-service digital agency.

Effect partners with clients across Indiana: Granger, Indianapolis, Fort Wayne, South Bend, Elkhart, Warsaw, Middlebury, Nappanee, and Goshen.

Also, we service companies throughout the United States and around the world.

Steve Schmidt Effect Web Agency Nappanee Web Design, Middlebury Web Design

or fill out the form below to contact us

  • This field is for validation purposes and should be left unchanged.

Adwords Specialist is a Google AdWords Certified Professional

Adwords Specialist is a Google AdWords Certified Professional

AdWords Search

AdWords Mobile

AdWords Display

AdWords Shopping

AdWords Search

AdWords Mobile

AdWords Display

AdWords Shopping

People We Serve