Clayton Schmutzler

How To Write The Perfect Meta Description

When it comes to boosting organic traffic on your site, meta descriptions are a great tool to utilize. These snippets of information help expound on your site page during Google search results. While meta descriptions don’t affect SEO ranking, they do entice users to view your site page over someone else’s. Therefore it’s important to …

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What Is A Backlink And How Do They Help?

Backlinks are an incredibly useful tool for SEO. They help your website rank higher and therefore provide your site with more traffic. If you’re unfamiliar with them, don’t worry. Understanding backlinks and how they affect rankings is relatively simple. Once you understand the process of acquiring backlinks, then you can use them to help boost …

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Boosting Organic Traffic

Boosting Organic Traffic By Optimizing Old Blog Posts

Blog posts are a valuable asset for any website. Not only do they draw in traffic, but they also stand ready to aid clients with relevant information at all hours. However, as companies grow and procedures change, information should be updated. Blog posts become obsolete over time and should occasionally be revisited and optimized to …

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what is a sitemap

What Is A Sitemap?

Sitemaps are an incredibly useful tool that can drastically improve a website’s SEO ranking. Websites with poor sitemaps often miss opportunities to connect potential clients with valuable information listed on their website. Every website should have one as it allows them to optimize their site and the way Google views it. Perhaps you’re wondering “okay, …

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