Getting Your Feet Wet with Social Media Part 4: Hit the Ground Running

Once your research and plan are complete, it’s time for the exciting part-jumping into social media! Here are some tips to help guide you as you begin.

• Consistency is key: Use the same avatar, email address, and company info across all social platforms you are using.
• Organize: Upload your plan and research findings to GoogleDocs so that it’s always available. Be sure to also write down and store your passwords in a safe spot.
• Provide relevant, useful, content: Be a resource for people. Give them great content and helpful information and they will keep coming back for more.
• Be Authentic: Be yourself. Take off the mask and let your personality shine through.
• Miracles don’t happen over night: Growing and mastering the art of social media takes time. Be patient with yourself.
• Update, update, update: Carve out time each day to updating and learning more about the social media sites you are using.
• Try something new: Mix it up. Try a new tactic or strategy to get people interested.